By integrating psychological insights into our content categories, publishing and experiences, we're opening up new, underserved markets, and helping creators evaluate new commercial opportunities.
Market insights
Marketeers are forever chasing demographics. Us? We spot the connectors know the promoters, address the pragmatists and smile with the dreamers. Welcome to the future of data analytics. Where do you live? What are you looking for? What marketers actually need to know the most is who are you. And HOW DO YOU FEEL? Today? At this very moment?
Touch
Technology is usually a blunt instrument. Here, we focus on quality, with the very best touch. That makes the content we publish sing, and dance, and hum a merry tune. In fact, our touch is so good, we've been able to deliver in healthcare, where sensitivity is everything, and business leadership, where soft skills win out time and time again.
I WANT LOVE!
As individuals, we want love. Businesses want to win over hearts, too. The emotional relationship between sender and recipient is key to determining the sender's ability to inspire, or educate, or amuse, or inform. Want to provoke someone?
Rich media messaging
Getting through? More likely, your messages are getting stuck. In a never-converging world, we reach your team, your clients, your public, with messages they'll want to shout from the rooftops. Goodbye email, see you later sms.
Content
"Content is king" - our stable of artists and writers capture the very essence of emotion. In a world where everyone has the capability of being a mass content producer, it's important to find just the right professional content, at just the right time. That's what we offer - true quality, exceptional creativity.
Publishing
1616 enables story-tellers to present engaging, delightful experiences on every screen format. For the publishing industry, we offer the perfect platform to step into interactive publishing, flash fiction, new generation poetry, crowd-creative, and the fresh marketing and monetization models associated with category innovation.
White label
We operate in direct, affinity and white label models. Need to jump into AR double-quick? Just read Mark Gobe's book on Emotional Branding? Left holding the responsibility for innovation? Drop us a line.